Retail Excellence - Retailer Profitability Model for Vendors - 05. Reach
The Retailer Profitability Model, or RPM, explains how a retailer makes profit and it’s fairly simple. Retailers generate both revenue and expenses. Expenses are subtracted from revenue to get profit. Revenue is made up of traffic multiplied by transaction size, and traffic is made up of reach multiplied by frequency. In this course, we’ll take a look at one part of the traffic equation, reach, how it can impact a retailer’s profit, and how to help improve your retailers’ reach.

Employee Training and Development online courses equip professionals with essential skills to enhance job performance, productivity, and career growth. These courses cover topics such as leadership, communication, teamwork, problem-solving, and technical skills relevant to various industries. Designed for flexibility, they allow employees to learn at their own pace through interactive modules, video lessons, and real-world case studies. Whether for onboarding, upskilling, or leadership development, these courses help organizations build a knowledgeable and efficient workforce.
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