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Basic Selling Skills - Cold Calling

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For many salespeople, cold calling is one of their least favorite parts of their job. There are only so many times a person can hear, “Now is not a good time,” “I’m not interested,” or, “No, thanks.” Salespeople are trying to build business relationships, and the classic cold call has a reputation of feeling…cold. In this course, we’ll cover several cold calling tips and talk about what you can do to make each sales call more successful. This includes preparing for the call, having a strong sales message, handling objections and rejections gracefully, and following up.

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English

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5.36 min

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The Employee Training & Development library group is designed to build confident, capable, and engaged employees at every level of your organization. From leadership and communication to customer service, time management, and professional growth, these courses empower your workforce with the skills needed to perform better, collaborate more effectively, and advance their careers. Delivered in an engaging, easy-to-assign format, this library helps organizations strengthen culture, improve productivity, and invest in long-term employee success—all from a single, flexible training solution.

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