Marketing - Marketing Strategy - 04. Defining Your Target Audience
There's a joke about a marketing client that says: "Our target market is males and females aged zero and up." We can bet with good odds that this client is spending way too much on marketing. Defining your market (with specific parameters) is crucial for your marketing budget and bottom line. This course helps you hit the bullseye, by first focusing on your current base, then demographics, and on to psychographics. By zeroing in on your customer, you'll avoid zeroing out your profits!

Employee Training and Development online courses equip professionals with essential skills to enhance job performance, productivity, and career growth. These courses cover topics such as leadership, communication, teamwork, problem-solving, and technical skills relevant to various industries. Designed for flexibility, they allow employees to learn at their own pace through interactive modules, video lessons, and real-world case studies. Whether for onboarding, upskilling, or leadership development, these courses help organizations build a knowledgeable and efficient workforce.
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